INTRODUCTION
With the United States introducing higher tariffs on many imported goods, exporters around the world are feeling the pressure. However, Malaysia is in a strong position to respond wisely. Thanks to our strong regional connections and flexible trade system, we have what it takes to stay competitive. Our true advantage lies not only in what we export, but in our ability to adapt, maintain good international relationships, and plan ahead.
Now is the time for Malaysian businesses to rethink their export strategies.
This seminar aims to equip Malaysian businesses with the insight, strategies, and tools to navigate the evolving trade environment, explore new markets, and strengthen export resilience.
OBJECTIVE
To provide Malaysian exporters, trade professionals, and business leaders with timely insights and actionable strategies in response to the U.S. tariff surge, focusing on risk mitigation, market diversification, and long-term export sustainability.
EXPECTED OUTCOMES
Participants will:
- Learn how to build export resilience through innovation, market intelligence, and policy alignment
- Gain a clear understanding of the sectors impacted by U.S. tariff changes
- Identify strategic responses to mitigate risks and leverage new trade opportunities
- Explore practical diversification strategies to reduce dependence on traditional markets
WHO SHOULD ATTEND?
Business owners, Managing Directors, CEOs, Company Directors, Senior Managers, Government Officials, Academicians
Tentative Programme
8.30am:Â Â Â Â Â Â Â Â Â Â Â Registration
9.00am:           Understanding the Scope and Impact of the New US Tariffs on Malaysian Exports by YBrs. Puan Mastura Ahmad Mustafa, Deputy Secretary General, Trade of Ministry of Investment, Trade and Industry (MITI) – invited
9.45am:           Threats and Strategic Opportunities of the USA Tariff Surge on Malaysian Exporters by Mr. Bernhard Schute, World Economic Council Ambassador for Malaysia and Chairman of TAPIO Management Advisory
10.45am:Â Â Â Â Â Â Â Â Tea Break
11.00am:         Strategic Export Diversification – Mitigating Risk through Market and Product Expansion by Ms. Christina Tee Kim Chin, President, Malaysian International Chamber of Commerce and Industry (MICCI) – invited
12.00pm:Â Â Â Â Â Â Â Â Â Panel Discussion:Â Navigating Uncertainty: Building Export Resilience in a Volatile Global Trade Environment
Moderator : Mr. Behnard Schute, World Economic Council Ambassador for Malaysia and Chairman of TAPIO Management Advisory
Panelists:
1) Dr. Abdul Kabur Ibrahim, Advisor of Malaysian Exporters Association (MEXPA)
2) YBrs. Puan Mastura Ahmad Mustafa, Deputy Secretary General, Trade of Ministry of Investment, Trade and Industry (MITI) – invited
3) Ms. Christina Tee Kim Chin, President, Malaysian International Chamber of Commerce and Industry (MICCI) – invited
4) Mr. Gaurav Sharma, Chief Information Officer of MMC Port Holdings –Â invited
1.00pm:Â Â Â Â Â Â Â Â Â Â Lunch and Networking
2.00pm:Â Â Â Â Â Â Â Â Â Â End of Seminar
Participation fee
RM540 per person inclusive of lunch, refreshment, notes and 8% SST (HRDC Claimable)
Registration
To register, please fill in the following registration form: