Social Media Marketing (in Mandarin)

Social Media Marketing (in Mandarin)


Date : 24 November 2020
Time : 09:00 am - 12:30 pm
Venue : Webinar


OVERVIEW

Social Media is becoming one of the most important aspects of digital marketing which potentially helps reaching your products and services to millions of customers worldwide.

 

They help you to connect with customers, increase your brand awareness, and boost your leads and sales with much lower advertising cost than the traditional media.

 

In this course, you will learn effective and practical strategies to reach out to targeted customers, setting up powerful social media campaigns that can grow your brand, drive more traffic, increase engagement and convert more sales.

 

OBJECTIVES

The objective of this programme is to help individuals to learn and understand how to integrate Social Media strategies, from planning to executing an effective plan for companies, creating brand awareness, improving their positioning, generating more leads and to shorten the sales process.

 

 

METHODOLOGY

Remote online learning

 

TARGET PARTICIPANT

  • Marketing Executive and Sales Consultants
  • Business Development Executives
  • Freelancers
  • Business Owners and Entrepreneurs
  • Anyone who wants to acquire new skills in the area of social media marketing.

 

PRE-REQUISITE

  • Good Internet / wifi connectivity
  • Laptop with webcam
  • Headset with mic
Module Title
MODULE 1 Understand Content pillar
MODULE 2 Content posting strategy
MODULE 3 Finding content ideas
MODULE 4 Content calendar
MODULE 5 Measure your social media marketing effort
MODULE 6 Customer avatar
MODULE 7 Customer Journey
MODULE 8 FB Ads - Lead generation
MODULE 9 FB Ads - Measure your campaign

A

Alexander Ang


Alexander Ang is a Certified NLP Practitioner, Certified Train the Trainer by HRDF and the CEO of Media Funnel Sdn Bhd. Born and raised in Klang, he found his passion in the area of marketing and business development after graduating from University of Malaya as an Environmental Science graduate.

 

In his previous career, he served as an Executive Vice President – Digital Marketing in Quest Corp Global Inc U.S. from year 2015 - 2019, where he managed and led 5 different department for the company including content marketing team, digital marketing team, media production team, customer experience team and website development team for the company.

 

Over the past 5 years, he has worked with many successful speakers and trainers in Malaysia, Singapore and the U.S on various projects from property investment, fund raising events campaign, stock market online programme, train the trainer programme, wealth expo (with Adam Khoo from Singapore), online summit, conference, business networking events and many more, contributing from few hundred thousands of revenue to over a million of sales every year.

 

Not only in the seminar and training industry, he has also experienced in launching other products and services including confinement centre services, property projects, office furniture, estate planning industry, MBA programme, cryptocurrency events, and network marketing industry to beauty academy. From planning the campaign, driving traffic, leveraging on which social media platform to the process of generating leads and converting them into sales online, he has deep experience on setting up the whole process for his clients.

 

After working with over 40 brands, he knew that the only way that he can scale his impact is through education, sharing his strategies and “behind-the-scene” process with other people so that they too, can improve their brand presence, improve marketing results and ultimately sales as soon as possible.



Price

RM 470.00

60

2 Day/s

Webinar

HRDF SBL Claimable

CPD Points & Certificate of Attendance Will be Provided